There are a variety of methods to drive traffic to your website, both free and paid. One of the most useful free methods is Article Marketing. From making use of submission site page rankings to building your reputation, the benefits of using Article Marketing for traffic make it one of the most popular and powerful techniques.
Take Advantage of Article Submission Site Page Ranking
The most popular article submission websites have high page rankings in the SERPS. Search engines recognize article submission websites as authority sites that offer their users quality information. By submitting to these websites, your article has a better chance of making it to the first results page than if it were a blog post on your website. When you are using Article Marketing for traffic you will be able to get information and links to your website to more people.
Drive Targeted Traffic
We all know that getting traffic to our websites is great, but if we are not converting that traffic into sales, it is pretty pointless. The reason for sending traffic to our websites is to make a sale. One of the benefits of using Article Marketing for traffic is that the reader will have found beneficial information in your article and decided to click on the link to your website. This means you are one step closer to converting that visitor into a customer. By offering quality information and suggesting that you have more to offer on your website, you are narrowing down the traffic to people who are looking for a solution to a problem and believe you may be able to provide it. Article links essentially funnel out the traffic that would be less likely to convert.
Build Your Reputation as an Expert
There are so many websites that offer solutions to problems that it is difficult for people to decide who to trust and what to buy. By using Article Marketing for traffic, you will be establishing yourself as an expert in your niche. Offering quality information for free will prove to your potential customers that you know your business and are trying to help them with their problem. Giving quality advice will encourage them to visit your website where you can offer your products and services to help them.
Most Article Marketing submission sites are heavily regulated and moderated to ensure that their readers will have the highest quality information and will not be bombarded with spam and sales pitches. Make sure you understand the rules to make submitting your articles easier and ensure that they are not rejected. Even if you find a site that allows you to use their site to sell your product or service, you should avoid it. Keep your sales pages on your website. By limiting your sales pages to your website, and using Article Marketing for traffic you will be establishing your domain as an authority site. Your reputation will speak for itself and people will be more likely to trust you and purchase what you have to offer. Knowing the proper way of using article marketing for traffic will help you bring customers to your website and increase your sales.
Article Source: http://www.streetarticles.com/traffic-building/benefits-of-using-article-marketing-for-traffic
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